Content Strategist & Shooter
We're going hard on distribution. You'll own bloc's social presence across LinkedIn, Twitter, and Instagram. What we say, when we say it, how we look saying it. Plus the founder's personal brand build, which is half the strategy. It's an unusual role. You're the strategist and the one with the camera.
What you own
- •The full content calendar across LinkedIn, Twitter/X, and Instagram
- •Founder's personal LinkedIn build. Yash's brand is bloc's brand for the next twelve months.
- •Hooks, captions, and copy. You write what goes out.
- •Capturing content yourself. Phone, mic, light, in the room or on the street.
- •Reading what worked and doubling down
Daily
- •Plan the week's content across three channels. Brief design and video for assets.
- •Shoot talking head and reel content with Yash one to two times per week
- •Engage in DMs, comments, and conversations on relevant threads
- •Weekly review on what reached, what saved, what we kill
What we're looking for
- •You've personally built something on social. Your own account, page, or community. We want to see it.
- •You can write a punchy hook in your sleep
- •Comfortable with the founder voice. Direct, raw, no corporate filler.
- •You can hold a camera steady and aren't shy about being on it
Bonus
- •Audience experience in creator economy, wellness, tech, or India D2C
- •Past growth from zero to a meaningful number on any one channel
Logistics
- •15 to 20 hrs per week
- •Three months minimum, with intent to extend
- •Remote · IST friendly hours